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My Projects – From World Cups to Global Media Events

Ali Majed case studies

Alkass Sports Channel Projects

Qatar FIFA World Cup 2022 

Objective: Create engaging video content for the World Cup.

Role: Conceptualized and supervised video projects.

Outcome: Produced World Cup poster transitions, videos for participating countries, a Doha tourism series, and a 15-day countdown.

 

Results: Increased viewer engagement and brand visibility.

World Cup posters transition video. 

A creative video series transitioning from each World Cup logo poster to the successive one, culminating in the 2022 World Cup.

Doha Tourism Series -Explore Doha

A 10-episode series where the presenter guides tourists on what to do in Doha, featuring the best landmarks.

Videos for All Participating Countries

30-second videos showcasing each country's famous landmarks, best food, traditional music, best soccer player, best artist and writers, ending with the national anthem.

A countdown series starting 15 days before the matches, featuring short clips of players. Each day represented by a player and the remaining days until the start of the matches.

The World Aquatics Championships Doha 2024

Objective: Show excitement among different categories of people in Doha.

Role: Developed video teasers featuring professionals in Doha wearing swimming gear.

Outcome: Viral teasers depicting individuals' enthusiasm for the tournament.

 

Results: High online engagement and promotional success.

beIN Sports France Projects

Brasil 2014 Fifa World Cup

Objective: Direct coverage of the World Cup for a global audience.

Role: Directed the 2014 FIFA World Cup for beIN SPORTS in France.

 

Outcome: High-quality broadcasts that reached millions of viewers.

 

Results: Enhanced viewership and strengthened beIN SPORTS' brand in international sports broadcasting.

Aljazeera Sports Projects

UEFA Euro 2012

Objective: Direct live studio coverage for the event.

Role: Live studio director for Al Jazeera Sports.

Outcome: Successful broadcasts and exclusive behind-the-scenes footage.

 

Results: Enhanced viewer experience and exclusive content.

Candid Camera Project 2013

Objective: Create a viral, humorous video.

 

Role: Collaborated with Al Jazeera Sports presenter.

 

Outcome: Produced a popular candid camera video.

 

Results: The video went viral, boosting online presence.

Ali Majed Director
Ali Majed media consultant

Objective: Provide high-quality coverage of the competition.

 

Role: Studio director for Al Jazeera Sports and filmed the athletic village.

 

Outcome: Captured and edited exclusive behind-the-scenes moments.

 

Results: Unique content that showcased athletes' environments.

Launching Al Jazeera Sport Channel Project 2003

Objective:
Establish Al Jazeera Sport as a leading sports channel.

Role: in 2003, Ali was a key person in the launch, selected as director-editor of the first showreel. Due to its success, he created the second showreel in 2004.

Outcome: Created successful showreels that set the standard for the channel's content and presentation.

 

Results:The showreels were crucial in establishing Al Jazeera Sport’s identity and presence in the sports media landscape.

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